Britannia eyes 50% share in rural markets
Britannia anticipates that rural markets will contribute to half of its domestic sales within the next 3 to 4 years. The company is expanding its distribution network to enhance its presence in these regions, driven by aspirational buying preferences.
🕒 1 min read
Britannia anticipates that rural markets will contribute to half of its domestic sales within the next 3 to 4 years. The company is expanding its distribution network to enhance its presence in these regions, driven by aspirational buying preferences.
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